July 22, 2004 -- 'Studio 7" could be a lot more fun if it weren't so gloomy.
This new quiz show on the WB is so poorly lit, it's as if the producers were trying to save money on electricity.
Half the set is cast in shadow, along with the faces of the seven young contestants and the show's host, Pat Kiernan of NY1.
The "Dark Shadows" look of "Studio 7" contributes to a sense of joylessness that would seem anathema to the concept of a TV game show.
Not only does the show look as if somebody forgot to turn on the lights, but the contestants and studio audience are surprisingly laidback for a show whose grand prize each week is a whopping $77,000.
The show's shortcomings are a shame because a summer quiz show aimed at 18- to 25-year-olds is a good idea, especially one that actually asks semi-challenging questions.
On "Studio 7," the contestants field questions that test their knowledge of current events and popular culture.
This isn't "Jeopardy," folks, but neither is it Jay Leno's "Jaywalking," where the pedestrians Leno encounters in L.A. cannot even identify President Bush when shown his picture.
In addition, too much effort has been made to style "Studio 7" as a game-show, reality-show hybrid — with the contestants living together for a week in a New York apartment, where they bicker and form predictable alliances.
"Studio 7" should focus squarely on the game. And it wouldn't hurt to turn up the lights either.