product placement for hawaii five-0 is a funny thing. im from hawaii. lots of local/hawaii restaurants/foods/stuff is always advertised or mentioned in the show. what was funny is that you guys remembered the subway. hell, i didn't notice it at all. seriously. i think i was too busy laughing at the fake chinese/pidgin talk the guys was trying to get while he was talking. the only product placement i remembered was at the end when mcgarrett told danno that he'll get him a "zip-pak" which is from a local restaurant chain here in hawaii called zippy's. and like i said, since i'm a local from hawaii, the only product placement i lookout for are the local stuff. it's really funny seeing tourists looking out for "hawaii 5-0" places. they ask for where this and that is. and i always think that the show is one big advertisement/product placement anyways.