NBC's critically acclaimed drama Friday Night Lights premiered to weak ratings last night, scoring 7.2 million total viewers and landing third in its timeslot. CW's Veronica Mars returned for its third season with a new intro, snaring a 1.4 rating in 18-49s.
Lights, which received better reviews than any show this season, scored a 2.7 rating in 18-49 year olds. The football drama was outdistanced by ABC's Dancing With the Stars and CBS' crime drama NCIS.
Lights didn't even have to go up against Fox's usual time-slot competitor, House, due to the beginning of baseball season. So far, despite the peacock having three of the best-reviewed shows of the season--Studio 60 On the Sunset Strip, Heroes, and Lights--only Heroes has scored ratings in line with its accolades.
CW detective drama Veronica Mars matched its best-ever ratings in the 18-49 demographic with its season three premiere.
Aside from the new intro, the show was subtly muted in tone, with a different color pallette and low-key acting
At the TCA in July, show creator Rob Thomas said he wanted the characters to grow up now that they were in college--it remains to be seen if the fans will agree.