To be honest the women's advertisements just caputured my attention by the way they used the airplane parts to interpret it as a sex symbol which I would have never tought of if I was responsiable for putting together such a task and that was really CREATIVE but to be honest thoes ads did not made me feel like trying the product and that was why they won. On the otherhand, the men's advertisement was a very traditional airline ad that made me want to try the product but it was not CREATIVE and that was why they lost. COME ON GUYS YOU ARE BEGINING TO LET ME DOWN. TRY HARDER!!!