I'm a long time and previously loyal Netflix customer. I will definitely be canceling the service completely. There are other options out there. I already have Amazon prime, which has paid for itself via the free shipping policy and now has streaming of movies and tv; some is free, some have a rental fee. Hulu and Hulu Plus are also available, as is Redbox. Other download sites are opening up. Many DVD's can be borrowed from the public library. I will not support any company that treats is loyal customers this way, nor will I support rampant corporate greed. Again, there are always other options, if you know where to look.