I think the problem with this show is that there is not that much of an involvement with the players. The fact that there are five people to keep track of, and keep straight in your mind lessens the impact that the show would have had they done it one person at a time. They could have spent more time focusing on getting to "know" the contestants and their suitors.
Now, America just has basically a superficial glimpse of their character. In the case of Billy Jeanne, we got to see her scream "I'm gonna kick your ass, mother-f***ers!" Not a real good first impression.
I think the whole concept of the show is ridiculous, yet I watched. It had the flashing spotlights of "Who Wants to be a Millionaire, the forced "tension" and the hype by the host. It was amusing to see him run across the stage at the end to high-five a couple of the guys who were still standing.