For more than 50 years, NORAD and its predecessor, the Continental Air Defense Command (CONAD) have tracked Santa. The tradition began on Christmas Eve in 1955 after a Colorado Springs-based Sears Roebuck & Co. store advertisement for children to call Santa on a special "hotline" included an inadvertently misprinted telephone number. Instead of Santa, the phone number put kids through to the CONAD Commander-in-Chief's operations "hotline." The Director of Operations, Colonel Harry Shoup had his staff check radar data for any indication of Santa making his way south from the North Pole. Indeed there were signs of Santa and children who called were given an update on Santa's location. Thus, the tradition was born. To listen to Colonel Shoup talk about the experience, click here. In 1958, the governments of Canada and the United States created a bi-national air defense command for the North American continent called the North American Air Defense Command, known as NORAD. NORAD inherited the tradition of tracking Santa.
Since that time, Canadian and American men and women who work at NORAD have responded to phone calls from children personally. Additionally, media from all over the world call NORAD on Christmas Eve for updates on Santa's location. Last year this Website was visited by millions of people who wanted to know Santa's whereabouts.
NORAD relies on many volunteers to help make Santa tracking possible. Hundreds of volunteers spend part of their Christmas Eve at the Santa Tracking Operations Center answering phones and emails to provide Santa updates to thousands of inquiring children worldwide.