I'm not liking the new McDonalds commercial where it's very early in the morning and two fathers have found themselves grabbing a bite to eat because they are new Dads. And one of them starts to make baby crying sounds for the other dad to tell him what it means. I switch channels immediately. I don't want to hear that loud crying from a grown man. Neither does it entice me to go to McDonalds. They should connect the product with something pleasurable like stopping a baby from crying by giving it a teaspoon of healthy yogurt or something. That would be more positive from a viewers standpoint. JMO.