'FEAR' GROWS TO RECORD LEVELS
Published: February 11, 2003
VIEWERS FALL IN LOVE WITH A SPECIAL COUPLES EDITION OF “FEAR FACTOR,” GIVING THE HIT SERIES ITS HIGHEST 18-49 AND TOTAL-VIEWER RESULTS EVER
BURBANK, Calif. -- February 11, 2003 -- NBC’s hit reality series “Fear Factor” achieved series-record results last night among adults 18-49 and total viewers with a couples edition that pitted pairs of contestants against the show’s trademark gross-out and fear-inducing challenges.
According to preliminary “fast affiliate” in-home viewing figures from Nielsen Media Research, last night’s “Fear Factor” (7.7 rating, 19 share among adults 18-49, 17.7 million viewers overall) won the hour by a gigantic 64 percent margin among adults 18-49 and by 3.9 million viewers overall over CBS’ second-place comedies. “Fear Factor” also won the hour in virtually all other key demographics and households.