Jesse James can be called many things: custom bike and car builder, producer, publisher, television host and restaurateur. James is currently in production for his new show "Jesse James Is a Dead Man" which will premiere on Spike TV. This past summer, James hit the road and toured across the United States to talk to the American worker one-on-one to launch his new clothing line Jesse James Industrial Work Wear, which is currently available in Wal-Mart stores nationwide. James also founded West Coast Choppers, which creates custom-made motorcycles.
In 2000, James was the subject of "Motorcycle Mania" which chronicled his everyday life as a motorcycle builder on the Discovery Channel. James established a loyal following who would tune in for 85 episodes to watch the anti-host in his best known role on the international television hit "Monster Garage," in which he produced and starred. In 2006, he opened the restaurant Cisco Burger, named after his beloved pit bull Cisco. James will be playing for the charity, Long Beach Education Foundation.
Jesse's charity is the Long Beach Education Foundation
PERSONAL CONNECTION: When Jesse was a seventh grader, he took a child's bicycle, customized it, and sold it at a premium. It was the beginning of an incredible career for him. Twenty-five years later, Jesse feels industrial arts in the United States are underfunded. The Long Beach Education Foundation is the single largest donor to the Long Beach Unified School District, which directs donations to students and public schools. It is Jesse's hope that students will discover the industrial arts -- wood shop, mechanics, architecture, welding and other hand crafts -- and have opportunities that will change their lives. can be called many things: custom bike and car builder, producer, publisher, television host and restaurateur. James is currently in production for his new show "Jesse James Is a Dead Man" which will premiere on Spike TV. This past summer, James hit the road and toured across the United States to talk to the American worker one-on-one to launch his new clothing line Jesse James Industrial Work Wear, which is currently available in Wal-Mart stores nationwide. James also founded West Coast Choppers, which creates custom-made motorcycles.


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