ARTICLE FROM USA TODAY
It's television without pity on reality shows
By Donna Freydkin, Special for USA TODAY
Love, as Pat Benatar proclaimed two decades ago, is a battlefield. But nowhere are the weapons drawn faster than on this summer's relationship reality shows.
For Love or Money 2 bachelorette Erin Brodie poses with her potential mates.
Forget The Bachelor's dreamy, deluxe dates or those breathless declarations of devotion. This season's dating series, both new and returning, are focusing more on attitude — and twists that seemingly have little to do with helping a singleton find a relationship:
• Fox premieres its third installment of Temptation Island Thursday, featuring four sun-soaked couples being wooed by 28 sexy singles (9 p.m. ET/PT).
• NBC's For Love or Money 2 (Mondays, 9 p.m. ET/PT) forces guys to choose bachelorette Erin Brodie or 1 million bucks.
• Bravo is making waves with Boy Meets Boy (Tuesdays, 9 p.m. ET/PT), American TV's first gay dating show. It stars the likable, low-key James, who might have a rude awakening when he learns that his potential mate could be straight.
• And CBS' Cupid (Tuesdays, 9 p.m. ET/PT) pits starry-eyed Lisa Shannon and her two acidic guardians, Kimberly and Laura, against the suitors competing for Lisa's hand and million-dollar dowry.
These all seem light-years removed from the roses-and-bracelets romantic tinge of The Bachelor. "These shows are getting meaner and more dramatic and more chaotic and more destructive," says Drew Pinsky, who has hosted MTV's Lovelines and served as the health and relationship expert on CBS' Big Brother.
Not only are today's dating shows vicious, Pinsky says, but they're also only getting worse by appealing to viewers' baser instincts. "Let's face it: Humans slow down and watch car crashes, and that's the note that these reality shows are hitting."
Temptation Island executive producer Michael Shevloff emphasizes the positive. "It's not true that this show is about breaking up relationships," he says. "It's about the process of having people look at their relationships and see the other person and how they act."
On Temptation Island, sparring couples return to their skintillating island getaway to once again have their commitment tested by lascivious singles. Shevloff says his show is about love and "real tears, real fights. It's equally as dramatic but with real emotion behind it. There are breakups, there are relationships formed."
Though Cupid's acerbic executive producer and American Idol judge Simon Cowell hopes lovely Shannon finds her true love, he has no problem ditching the weepier aspects of his predecessors. "I've always wanted to watch a dating program that shows the embarrassment and humiliation of what the dating process is really like," he says. "That's what real life is like.
"I love The Bachelor, and it's superb television," Cowell says. "But in real life, a guy won't stand there and offer roses out in that ghastly ceremony. It doesn't happen that way and people can't relate to that in real life."
That's why Cupid relies on bluntness, much of it from Laura, who doesn't seem to have an internal censor. But, Cowell says, "I don't want to sanitize it. She says what a lot of people are thinking at home."
To date, rancor hasn't translated into ratings. "All these shows are canceling each other out," says Media Week analyst Marc Berman. "The whole genre itself is hurting right now, and if you put together a nice and sweet and fun show, people won't watch at all."
They're not flocking to the pitiless ones, either. Last week Cupid drew a paltry 6 million viewers and was 53rd in a week when viewership was depleted by the Northeast blackout. Love or Money improved its lackluster numbers to date with 9 million viewers.
"These shows appeal to a female-oriented audience and the females want to see the romance," says analyst Deana Myers of Kagan World Media. "Lisa's friends aren't supermodels or actresses or superstars. They're normal people criticizing other normal people, and that's difficult to watch."
Not all dating programs revel in nastiness. The show's sexual-orientation twist aside, Boy Meets Boy's James lets his castoffs down gently. He stays nice because "nobody went on the show to trash anyone else or be a backbiter or a snake," co-creator Doug Ross says. "We cast guys who were good guys, who were nice guys, guys who were into the experience. They knew what they were getting involved in and they were there to have a good time and make some friends and bond."
On Love or Money, Brodie's speeches are more bland than brusque, but the show has its own agenda. Recently, bachelors were each offered $10,000 to walk away. One took the money.
"This is the ultimate human experiment," producer J.D. Roth says. "Love is more important than money ever will be. And our show isn't mean-spirited, with someone pointing a finger at you and telling you what an idiot you are. If you look at the entire arc of our show, the deception is not mean."
But Pinsky says the producers miss the point. Each show "is trying to outdo the next and be more mean-spirited," he says. "And it's a shame, because they're not going for subtle, natural, real human experiences."


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