Since you worked in adverrtising, maybe you can explain just what that Zorbit jerk is supposed to be doing (see my post above on page 2 where I claim he isn't doing much of anything.) Is his job even in advertising? I couldn't tell. As for "branding," shouldn't that be a total package? All they seemed to be working on was the product packaging, which in color etc. did not match the look of his salon at all. You'd think they would want to get it all together for a coherent "branded" image. But I don't want to say too much since they are the ones getting paid, so they don't deserve our advice.